Creating a buzz about what your company is doing or offering is vital to stay ahead of the competition. An online presence must be linked throughout LinkedIn, Facebook, Twitter and other social media sites to help keep the message current, clear and up-to-date. Become a social butterfly! Mix and mingle online and offline. As a [...]
The tremendous success of sites like Groupon and Living Social has ignited new interest in local business marketing; also known as hyperlocal advertising. The online ad market for small business has generated so much momentum that big players like Google and Facebook are getting in on the action. At least 20% of searches on Google [...]
As a business owner, you reach out to your customer in several ways. Some have a storefront, some have a website, and some have both. Offering your products or services through these mediums is effective to a point. Customer service is key on the sales floor and on the Web. Owners have to go the [...]
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